
Oiru
An AI agent that keeps GoUpstream's Instagram fed — on its own.
Oiru runs the Instagram presence for GoUpstream, a page covering the upstream oil & gas space. It researches what's worth posting, drafts the caption, and publishes — directed and reviewed from a Telegram chat.
Production pipeline
Research
turns news into 3 draft proposals with one structure: headline, tagline, insight, data badge, caveat.
Proposal delivery
sends the numbered drafts (#1–#3) to the group and asks for a text reply. No buttons; they're unreliable in this setup.
Approval
the only human gate before writing: reply “1,3”, “all”, or “skip”.
Copywriting
facts first, then why it matters to new investors. Never a plain news repost.
Content QA
mandatory: AI-tone check, numbers match the proposal, 5W1H and sourcing, spelling (PUEBI), no financial-promo language, quality score. Below the bar → revise.
Visual
builds a paste-ready image prompt, or a carousel plan for lists over 3 rows. The image itself is generated by the user in Gemini.
Publish
user sends the image back; it's uploaded through the official Instagram Graph API, always after explicit confirmation.